iPhone line in Tysons already in full swing
Jed | June 29, 2007Later: In case you were wondering, no, I didn’t get an iPhone. Even if I had, I probably would have put it up on eBay. I just thought the hype and hysteria was amusing. But I did see my first iPhone in the wild today on U Street, and damn that’s a pretty phone. But I’m holding firm - I’m waiting for iPhone 2.0
7:15pm: the small Cingular store at Leesburg Pike and Old Gallows was hastily re-branded an at&t store and is actually selling iPhones. This store doesn’t even show up on the at&t website as an authorized reseller, but 20 or so people figured out this secret. THIS is the place to get your iPhone without too much of a wait.
7pm: the stores have been open for an hour now, and the lines are moving well. The at&t line is has about 50 people, while the Apple line is about 200 strong. At at&t, there’s a security guard to guard and lock/unlock the door to protect the limited few allowed in at a time. The apple store seems much friendlier and their line is moving well.
2:30pm: I just swung by the AT&T store and Apple store in Tysons Corner Mall and both have nice, orderly iPhone lines already formed. The line in front of the Apple store was at least 150 people long, while the line by the AT&T store had only about 25 people. I’m assuming the Apple store is going to get more phones than the tiny ATT store, but right now I think the smart money is on the AT&T store line.
For those familiar with the layout of Tysons Mall, the Apple iPhone line (blue) starts in front of the Apple store (yellow), snakes towards Macy’s, makes a U turn, then heads all the way back to Chipotle. So basically, it spans about 25% the length of the mall. The AT&T iPhone line (cyan) starts in front of the AT&T store (green) and pretty much just loops around the rail near Nordstrom.

The funny/bizarre part is that there are places where people need to get from one side of the mall to the other, so there are breaks in the line, some as long as 20 feet. As the queue grows, people are going to start jumping in at these breaks and havoc is going to ensue, I guarantee it.
What I was most surprised at, though, was not the length of the line but the diversity of people in it. There were way more women in line than I’d have guessed, although many were accompanied by male friends/significant others, so maybe that means there are just a lot of dorky couples with nothing better to do in this area. But there was a proportionate numbers of all the races and even a reasonable ratio of of young versus old people.
Ah, the iPhone: it truly brings people together, as long as they’re all really geeky.
I’ll have photos up later, and I’ll swing by later this evening around 6 or 6:30 to see what it’s like once the doors are open.
9:30am: Traffic is pretty light this morning, maybe because so many people are already camped out for an iPhone. Well, more power to them.
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A little background: the parking garage is under a new condo building called Logan Station being built by Bogdan across the street from me in Washington, DC. For security reasons, parking spot owners who do not live in the building (like me) cannot use the garage elevators but instead must use a stairwell that is accessible from the street. When I originally put down my deposit on the space, the agent showed me blueprints and explained the stairwell would go down to both the 1st and 2nd level of the garage. So I purchased a spot on the 2nd level very close to the stairwell, since all the spots on the 1st level close to the stairwell had already been sold.





